Privacy Policy

Effective Date: July 23, 2026

Lightning Construction (“Lightning Construction,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide when visiting our website, contacting us, or requesting our services.

This Privacy Policy explains what information we may collect, how we use it, and the choices available to you.

1. Information We Collect

We may collect information that you voluntarily provide to us, including:

• Name

• Phone number

• Email address

• Property or project location

• Information about your construction or home improvement project

• Messages, photos, or other information you choose to submit through our website, forms, email, phone, or other communication methods

We may also automatically collect certain technical and usage information when you visit our website, including:

• IP address

• Browser and device information

• Pages viewed

• Referring website or advertisement

• Date and time of visits

• Approximate geographic location

• Website interactions, clicks, and conversions

• Cookies, pixels, and similar identifiers

2. How We Use Your Information

We may use the information we collect to:

• Respond to questions and estimate requests

• Contact you regarding your project or requested services

• Schedule consultations, estimates, or construction services

• Provide and improve our services

• Operate, maintain, and improve our website

• Measure website traffic and visitor behavior

• Evaluate the effectiveness of our advertising and marketing campaigns

• Understand how visitors find and interact with our website

• Prevent fraud, misuse, or security threats

• Comply with legal and regulatory requirements

We do not sell your personal information to third parties.

3. Cookies and Tracking Technologies

Our website may use cookies, pixels, tags, and similar technologies to operate the website, understand visitor behavior, measure advertising performance, and improve our marketing.

These technologies may collect information about your device, browser, website activity, advertising interactions, and other online activity.

Depending on your browser and location, you may be able to manage or disable certain cookies through your browser settings or through any cookie-consent controls provided on our website.

Disabling cookies may affect certain website features or our ability to accurately measure website performance.

4. Google Analytics 4

We may use Google Analytics 4 (“GA4”) to understand how visitors use our website.

Google Analytics may collect information such as:

• Pages visited

• Time spent on the website

• General geographic location

• Device and browser information

• Traffic sources

• Website interactions and events

We use this information to understand website performance, improve the user experience, and evaluate our marketing efforts.

Google may process this information according to its own privacy policies and terms.

5. Google Tag Manager

We may use Google Tag Manager to manage analytics, advertising, and measurement technologies installed on our website.

Google Tag Manager itself is primarily used to deploy and manage tracking technologies. Depending on the tags configured through it, those technologies may collect information about website activity and user interactions.

6. Google Ads

We may use Google Ads to advertise our services and measure the effectiveness of our advertising campaigns.

Google Ads technologies may use cookies or similar identifiers to:

• Measure whether visitors take actions after viewing or clicking an advertisement

• Track conversions such as form submissions or phone-call interactions

• Measure advertising performance

• Create or measure advertising audiences

• Deliver advertising that may be more relevant to users

Information collected through Google advertising technologies may be processed by Google according to Google's own privacy policies.

7. Meta Advertising

We may use advertising and measurement services provided by Meta Platforms, Inc., including advertising on Facebook and Instagram and technologies such as the Meta Pixel or related conversion-measurement tools.

These technologies may collect or receive information about interactions with our website, including:

• Website visits

• Pages viewed

• Button clicks

• Form-related events

• Advertising interactions

• Device and browser information

• Cookies or similar identifiers

We may use this information to measure advertising effectiveness, understand conversions, create advertising audiences, and improve our marketing campaigns.

Meta processes information according to its own privacy policies and terms.

8. Lead Forms and Contact Requests

When you submit a contact form, request an estimate, call us, email us, or otherwise provide your information, we may use that information to respond to your inquiry and communicate with you regarding your requested services.

Submitting a form does not create a contractor-client relationship and does not obligate you to purchase services.

We may retain inquiry information as reasonably necessary for business records, customer service, follow-up communication, legal compliance, and legitimate business purposes.

9. How We Share Information

We may share information with trusted service providers that help us operate our business and website, including providers of:

• Website hosting and website services

• Analytics

• Advertising and marketing

• Customer relationship management

• Email or communications

• IT and security services

These providers may process information only as necessary to provide their services or as otherwise permitted under their own applicable agreements and privacy policies.

We may also disclose information when reasonably necessary to:

• Comply with applicable laws, regulations, court orders, or legal processes

• Protect our rights, property, customers, employees, or others

• Investigate fraud, abuse, or security incidents

• Complete a business transfer, merger, sale, or reorganization

We do not sell personal information to third parties.

10. Data Security

We take reasonable administrative, technical, and organizational measures intended to protect personal information.

However, no internet transmission, website, or electronic storage system can be guaranteed to be completely secure. Therefore, we cannot guarantee absolute security of information transmitted through our website.

11. Data Retention

We may retain personal information for as long as reasonably necessary to:

• Respond to inquiries

• Provide requested services

• Maintain business and customer records

• Resolve disputes

• Enforce agreements

• Meet legal, tax, accounting, or regulatory requirements

Information may be deleted or anonymized when it is no longer reasonably necessary for these purposes.

12. Your Privacy Choices

You may contact us to request that we:

• Correct certain personal information we maintain about you

• Delete certain personal information, where reasonably possible and legally permitted

• Stop certain direct marketing communications

You may also manage cookies and tracking technologies through your browser settings and available advertising privacy controls provided by Google, Meta, or other platforms.

Certain information may need to be retained when required for legal, accounting, security, or legitimate business purposes.

13. Third-Party Websites and Services

Our website may contain links to third-party websites, social media platforms, maps, reviews, or other services.

We are not responsible for the privacy practices, security, or content of third-party websites or services. We encourage users to review the privacy policies of any third-party services they use.

14. Children's Privacy

Our website and services are intended for adults seeking construction and home improvement services and are not directed toward children under 13.

We do not knowingly collect personal information from children under 13. If we become aware that such information has been collected unintentionally, we may take reasonable steps to delete it.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our website, services, technology, business practices, or legal requirements.

Any updated policy will be posted on this page with a revised effective date.

16. Contact Us

For questions or requests regarding this Privacy Policy or your personal information, contact:

Lightning Construction
Albuquerque, New Mexico
Phone: 505-948-9397
Email: constructionlightning@gmail.com